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DateJesus.com
Web Site Treatment
March 11, 2001
 
I. Project Scope
II. Specifications and Intent
III. Fonts and Color
IV. Splash Screen
V. Navigation and Content
VI. Deployment

I. Project Scope


Basic Requirements:
Conceive a life-style piece demonstrating the appeal of Jesus as he searches for a special woman to love. The site should employ traditional Web design principles and eschew pretentious graphical indulgences, except where appropriate to mock modernity through subtle demonstrations of absurdity. The key sections will be "About Jesus", "Bathe with Jesus", "Contact Jesus", "Date Jesus", "Multimedia", and "Sermons". Each of these sections will have optional subsections as needed.

DateJesus.com v1.0 screen shot
DateJesus.com v1.0
(May 2000)
Strengths: Simplicity, directness, usability.

Weaknesses: Content expansion possibilities are limited. The graphical design is unbounded, making the navigation and concept ungraspable by the majority demographic of people who have broken attention spans and are unable to form significant conclusions without being explicitly told what to think by the media they peruse.

Suggestions: Streamline navigation. Make a splash screen. Expand content through congruent subsections. Create warmer graphics.

II. Specifications and Intent


All pages and graphics will intentionally be lightweight. No fluff Flash pieces or background graphics will be employed. Design width will be 600 pixels wide, allowing easy viewing with a deliberately uncluttered viewing area.

III. Fonts and Color


Graphical fonts are a mix of serifs (a variation of Garamond) and sans serifs (Arial and Impact). The text font is sans serif (Verdana) and is displayed in midnight blue (#000033) to keep the text within the existing color scheme.

The color treatment conveys harmonious polytones by allowing the agency of color in the white and blue foundations to simultaneously transmute into a new effect, supplemented by the fine, delicate warmth of the golden overtones.

IV. Splash Screen


The splash screen introduces Jesus, the site sections, and the site branding. Centered on a white background, the site conveys structure without overtly relying on lines. Note the striped blue over an abstract pattern in the navigation section; this aesthetic conception falls out after the splash page but is necessary here to add energy to an otherwise monotonous solid blue.

DateJesus.com splash screen

V. Navigation and Content


By focusing all navigation under six major categories and displaying subcategories in a left-hand text area as needed, the site structure is well expressed. There is room on the top navigation bar for expansion which will allow up to three additional major categories. Site branding consists of the URL and a slogan, repeated in the top left of each page.

Content on the site redesign consists of more than twice as much material as the previous design. This more effectively demonstrates why Jesus is an appealing man to a certain type of woman and it serves more effectively as a filter from those who are bored, indecisive, and easily intimidated.

VI. Deployment


Deployment occurred on March 11, 2001. The site was uploaded as a whole to a staging area on the current web server. It then was moved into the production server space and instantly replaced the previous site with no down time. What else would you expect from Jesus?

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